Nearly 40 years of demonstration
A roll-up-your-sleeves, do-it-right work ethic and a client list packed with brand names you know and trust. We're the namesake for the entire product video short industry.
Product story videos since 1986
Videos inform. Minimercials Show, Tell & SELL!
Minimercial noun
min·i·mer·cial |ˈmi-nē-ˈmər-shəl · plural minimercials
A short-form, demonstration-driven product video designed to show, tell, and sell by clearly demonstrating how a product works, communicating its key benefits, building desire, and motivating viewers to take action.
It sets up the problem your buyer already has, introduces your product as the answer, demonstrates the features that matter, and proves it with real users on camera. Then it cuts down to every length and format your channels need.
Real people. Real products. Real testimonials.
Seeing is believing.
Production pipeline // what every Minimercial runs through
Studio Operations
SHOOTReal talent · real product
COMPVFX & AI environments
CUTDOWNS:120 · :60 · :30 · :15 + social
DELIVERYou own it forever
BillionsIn global sales revenue
100%Authentic testimonials
1Complete asset library
40Years of performance
Products we make videos for are sold in
Why this matters to you
We've sold millions.Now let's sell yours.
Nobody buys a video because of what we've done. They buy it because of what it will do for them. So here is the only number that matters: the video is the difference between a shopper who scrolls past and a shopper who adds to cart. Everything below is just evidence that we know how to build that difference.
BEAT / 01
Set up the problem
The everyday frustration your buyer already recognizes, shown rather than described.
BEAT / 02
Introduce the solution
Your product arrives as the answer to the problem the viewer just watched.
BEAT / 03
Demonstrate features & benefits
The product working, in hand, in context. The part a static image can never carry.
BEAT / 04
Prove it with real users
Authentic testimonials from people who actually used your product.
BEAT / 05
Ask for the order
A clear call to action. This is the beat most product videos skip, and it's the one that pays for the shoot.
Hybrid videos · real people over green screen
Shot on our stage. Built in post.
Real people and real products captured on green screen, then placed into whatever environment the story needs. The performance is genuine. The world around it is built. Three finished examples — health and wellness, home fitness and power tools — are on the Minimercials page.
Green screen is one of the ways we shoot, not the only one. Our portfolio spans a variety of technologies, backdrops, locations, formats and styles.
Watch the samples
Full portfolio
Featured brands
The secret sauce
Every ingredient. One recipe.
If a picture is worth a thousand words, you know the value of a professional video that shows, tells and sells with the perfect presentation every time. When we mix a compelling script, captivating visuals, professional narration, amazing animation and authentic testimonials, and combine them with our global experience in direct-to-consumer marketing, we've got the secret sauce of sales and your recipe for success.
We don't stop at delivery
We'll create the best product video on the planet, then show you how to use it across every digital medium and platform for global reach.
Impossible timeline?
We pull off the impossible every day. Tell us when you need it — yesterday is an answer we've heard before.
100% Satisfaction Guarantee.
It's what you deserve and it's what we demand. If for any reason you are dissatisfied with our work, let us know and we'll make it right.
Minimercial packages
One product story.A library that never stops selling.
Each package is a complete selling library, shot on our green screen stage and priced up front. Carrying a catalog? Ask about program pricing.
What's included
Package$11,900
What clients say
What clients say.
★★★★★“Video Shorts helped our fitness machine become one of the best sellers in QVC online shopping history.”
★★★★★“When my LIVE on-air presentations include Video Shorts, orders go through the roof!”
Ready to show, tell & SELL more?
Tell us about your product and we'll come back with the fastest, least expensive path to the video that sells it. Call us and you'll talk with a real person on our team, not a deep fake avatar.
Thanks for your time. We look forward to talking very soon